Speech of CEO ZENNA Inna Ushakova at The White Nights Mobile & Social Games Conference in Moscow.\nSlides: http://www.slideshare.net/ZennaApps/kpis-for-mobile-game-soft-launch\n\nhttp://zennaapps.com/\n\nThe White Nights Mobile & Social Games Conference is an international mobile & social game development and marketing conference. The White Nights conferences attract influential professionals and developers in the mobile game industry and take place three times a year in February (Helsinki), in June (St. Petersburg) and in October (Moscow). Every year more than 4,000 visitors all together attend the conference.\n\nhttp://wnconf.com
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